Firas AlShawish is a distinguished professional with over 23 years of expansive experience, seamlessly blending pharmaceutical expertise with a profound understanding of pharmaceutical sales, marketing, tender management and market access strategies. Known for his strategic foresight, Firas combines deep pharmaceutical knowledge with a results-driven approach to sales and marketing. Colleagues and stakeholders appreciate his ability to navigate complexities, fostering collaboration between clinical and business objectives. Currently serving as the MENA Tender Lead for Dar Al Dawa Development & Investment Company, in his role, Firas is passionate about optimizing market access strategies and expanding market presence. His enduring commitment to excellence reflects his dedication to advancing pharmaceutical practices and achieving sustained business success. Firas has established himself as a dynamic leader at the intersection of healthcare and business.

Firas’ s multifaceted skill set encompasses strategic pharmaceutical planning, stakeholder management, regulatory compliance and tender management with a keen business acumen honed over decades, he brings a unique perspective to the pharmaceutical landscape, ensuring not only clinical excellence but also strategic market positioning. With an impressive career spanning over two decades, Firas has played a pivotal role in numerous successes, from optimizing business strategies to spearheading innovative marketing campaigns showcasing his ability to drive growth and market penetration.

Firas holds a bachelor degree in Pharmacy from ASU and further augmented his knowledge with a Master’s in Business Administration (MBA) from AAU. This dual qualification reflects his commitment to mastering both the clinical and business facets of the pharmaceutical industry.